Comments for CleverClicks

Comment on Podcast #10 – Google AdWords Tips & Tricks (Part 2) by Podcast Reveals Stasia’s Bad Grammar – SEM Training

Podcast Reveals Stasia’s Bad Grammar – SEM Training — Fri, 09 Dec 2011 01:12:26 +0000

[...] you might want to listen to this podcast to learn about AdWords. Philip Shaw from CleverClicks in Australia invited me to chat with him [...]

Comment on Podcasts by Online marketing is a team sport | Nett

Online marketing is a team sport | Nett — Sun, 20 Nov 2011 23:36:31 +0000

[...] AdWords, Google Analytics, and online marketing strategy. He is also host of the popular ‘Online Marketing Secrets’ podcast. This entry was posted in Blog and tagged business growth, e-commerce, finance, marketing, [...]

Comment on Google Analytics Time Saving Tip – Report Scheduling by Melbourne Pest Control

Melbourne Pest Control — Sun, 05 Jun 2011 04:22:09 +0000

i’ve been using analytics for some times now.. I didn’t know this was possible to have the option of email updates in csv report. Thanks for the tips.

Comment on Google Analytics Time Saving Tip – Report Scheduling by gift

gift — Wed, 04 May 2011 00:55:02 +0000

That is a fantastic tip. There is so much functionality built into Google Analytics. Its not always apparent to the user. I find that I really need to dig deep to find some gems.

Comment on Google Analytics Time Saving Tip – Report Scheduling by Tweets that mention Google Analytics Time Saving Tip - Report Scheduling | CleverClicks -- Topsy.com

Wed, 23 Feb 2011 02:36:57 +0000

[...] This post was mentioned on Twitter by CleverClicks and Julie Sweet, CleverClicks. CleverClicks said: http://cleverclicks.com.au/google-analytics-time-saving-tip-report-scheduling/ [...]

Comment on Podcast #4 – Google AdWords Tips & Tricks by Brad Geddes Interviewed on Clever Clicks | bg Theory

Brad Geddes Interviewed on Clever Clicks | bg Theory — Wed, 24 Nov 2010 14:41:52 +0000

[...] can listen to the podcast at the Online Marketing Secrets site or read the entire [...]

Comment on Podcast #4 – Google AdWords Tips & Tricks by Philip

Philip — Mon, 15 Nov 2010 03:08:24 +0000

Agreed Alan. Start with Exact and Phrase, then only when that is successful, move to Modified Broad, then only if you need additional volume, use Broad. Thanks for the comment. Regards, Phil.

Comment on Podcast #4 – Google AdWords Tips & Tricks by Alan Mitchell

Alan Mitchell — Mon, 15 Nov 2010 00:27:38 +0000

Great discussion. You make an excellent point that Google AdWords broad match is far too broad, and that modified broad match can help to increase control over search traffic. I recently did some research on modified broad match ( http://www.calculatemarketing.com/blog/techniques/modified-broad-match-adwords-analysis/ ) and found it to increase CTRs and lower CPCs compared to the ‘old’ broad match. Although you’re rights – for beginners it’s often worth starting out on exact and phrase match only.

Cheers,
Alan

Comment on Search Marketing Implications of “Google Instant” by Philip

Philip — Thu, 21 Oct 2010 15:49:53 +0000

Yeah I agree Alan, a lot of it is wait and see what the data says. It will keep all of us on our toes that’s for sure. Thanks for linking to your post.

Comment on Search Marketing Implications of “Google Instant” by Alan Mitchell

Alan Mitchell — Wed, 20 Oct 2010 03:52:03 +0000

I agree that if competition increases on the terms suggested by Google, it could lead to an increase in cost per click prices for popular keywords, and a decrease in less popular keywords.

I recently wrote an article exploring some of the implications of Google Instant on PPC, which you might also find of interest:

http://www.calculatemarketing.com/blog/discussion/the-laziness-of-google-instant/

I guess it really depends on how users change their behaviour with the new functionality. If people keep their exisiting searching habits, the whole discussion over the SEM impacts of Google Instant could be just hype.